E-commerce made online trading easy to access anytime and anywhere. E-commerce Payment Processing Solution has three main components in its transaction in order to be accessible.
1. Shopping Cart
2. Payment Gateway
3. Merchant Account
The Shopping Cart
The Shopping Cart is a function in your website through which the buyers pick out the items or services they want to buy online and send those items to the cart. Clicking the Shopping Cart icon on the website will lead the buyers to the Secured Gateway Page where they will manipulate the buying of items, paying through different payment methods available, and doing all the necessary transactions. Since e-commerce has been into great development and advancement, most of the Website hosts are already including the Shopping Cart feature in their services.
If you are intending to sell different items on your website, you need to have a list of Gateway and Merchant Account providers that will be compatible with your shopping cart software. Some e-business fail to run for longer period of time because their shopping cart system is not approved by many gateway and merchant account providers. Although this does not happen every time, but it would be your disadvantage if you chose the wrong shopping cart for your website.
The Payment Gateway
The Payment Gateway is another service separate from the shopping cart. It serves as the middle man between the merchant account provider and all the financial networks that the customers will use in paying the transactions. The information submitted is then transmitted to the gateway service so that the payment will be checked and secured accordingly. Some Gateway services charges the website with a fee of $20 to $60 per month.
The Merchant Account
Merchant Accounts are the accounts you have where the customers can send their payments. This is necessary in any trading websites in order to have a secured account to receive the payments from the credit cards or other means of payment. Merchant accounts usually have transaction charges with rates of 2% as minimum and 4% as maximum. Banks are likely to charge higher rates of up to 12% because of the greater risks involved in these kinds of transactions using credit cards that may possibly be fraudulent.
What Are the Requirements Do You Need To Comply Before The Internet Merchant Account Process Your Application?
The Merchant Accounts only process applications if the website is already established. For the internet merchant accounts to consider your application, you need to have the following vital parts in the page of your website:
1. Privacy Policy – this is about the policy you employ in securing the privacy of your customers.
2. Terms of Use – you must your TOS clearly stated on every page of your website
3. Refund Policy (give the complete details of the policies that you have regarding refunds.)
4. Shipping Policy and costs (the costs of shipping should be calculated exactly and the policies employed regarding shipping should be clearly stated.)
5. The personal information that you have previously stated when establishing the website should match the information you will supply when you apply for the merchant accounts service.
6. Aside from the personal details, your contact numbers should also match the number you will supply on your application.
7. Although you have established a good website, your business should not be included in the “restricted list”.
8. The SSL Shopping cart should have the capacity to secure personal details of customers.
In order to make profits through your website online business, your shopping cart, gateway page, and merchant accounts services should have a good foundation. This will only happen if the applications for the Internet Merchant Accounts for the payment processor are approved accordingly. Your website pages should support the purpose of your application. Once the requirements are met, the approval is sure to be expected.
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